San Diego Comedian-Con’s Paramount+ ‘Ski Lodge’—Star Trek and Extra

For those who’re at San Diego Comic-Con and also you wish to maximize your “activation” scenario—you may’t do higher than “The Lodge: A Paramount+ Expertise,” which mixes a number of of the streamer’s initiatives in a pop-up full of photograph ops. There’s additionally a bar with themed cocktails.

Why ski lodge? Nicely… Paramount does function a large snow-covered mountain in its brand, and this activation ties into its “Mountain of Leisure” marketing campaign. Right here’s what’s on faucet, courtesy of a press launch from the streamer; scroll by way of to see io9’s pictures from the press preview earlier in the present day.

Transformers: Rise of the Beasts: Go to Energon Station to replenish your vitality and unleash your inside beast with some tantalizing PRIMAL BREW (chilly brew) and AUTOBOT TEA (iced tea).

Good Burger 2: Munch on scrumptious tray go sliders and fries from the basic Good Burger counter.

Yellowjackets: Step inside Lottie’s serene compound, the place there’s greater than meets the attention. Visitors will discover a path by way of the activation to the secrets and techniques inside, and people fortunate sufficient to disclose the long-lasting antler queen will go away with their very personal bespoke Yellowjackets enjoying playing cards.

SpongeBob SquarePants: Make a journey underneath the ocean to Bikini Backside and go to the Krusty Krab. Whereas on the iconic restaurant, seize a seat on the boat set for an underwater selfie photograph second.

Particular Ops: Lioness: Crime awaits within the CIA secure home, the place friends will probably be requested a sequence of “assessments” matching with one of many three feminine archetypes. Followers will then obtain a card with a character-match write-up and tune-in data. For friends passing by, the area encompasses a spycraft wall the place shoppers can uncover secrets and techniques.

Star Trek: Returning by fashionable demand, Star Trek’s Caricature Studios welcomes friends to sit down at one in all three rock thrones the place artists will sketch guests as their very own Trek character. Whereas at every studio, friends can choose from a menu of preset traits including particulars like uniform weapons, specialty alien-race touches, pores and skin tone, and so on.

1923: Uncover a hidden speakeasy the place you’ll end up within the Silver Greenback Soda Store. Step inside and order a glass bottled root beer or a specialty cocktail throughout the current nook. With a tasty beverage in hand, friends can then sit down within the 1923 portrait studio for a vintage-style photograph second.

CBS Sports activities: Reimagine the long-lasting CBS Sports activities desk with a winter twist celebrating all sports activities, on a regular basis. Whereas strolling round, take a peek on the CBS Sports activities “Corridor of Fame” memorabilia wall, together with objects from NFL, UEFA & NWSL (San Diego Wave FC), and play a pleasant recreation of shuffleboard.

Ink Grasp: Expertise a day within the basic Ink Grasp banquette sales space whereas flipping by way of a guide of airbrush tattoo choices out of your favourite Paramount+ exhibits. Stencil choices from beloved Paramount+ exhibits embody Beavis and Butt-Head, SpongeBob, RuPaul’s Drag Race All Stars, and extra.

Pet Sematary: Modeled after the movie’s themes, friends will probably be invited to the Pet Sematary portrait studio for a photograph second the place aftereffects will probably be added to invoke the lifeless in a stupendous but dying atmosphere. Put up-photo, digital variations will probably be out there for shoppers to share on social media.

“The Lodge: A Paramount+ Expertise at San Diego Comedian-Con 2023″ runs by way of July 23; the hours are Thurs-Sat, noon-10:00 pm and Sunday, 10:00 am-7:00 pm.

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